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H-E-B, Whole Foods lead in curbside pickup times

Wait time of 6 minutes is the tipping point for customer satisfaction, says Rakuten Ready study

As curbside pickup continues to explode in the grocery segment, a new study from Rakuten Ready found that the average wait time for this service was 5 minutes, 21 seconds. Two-thirds of curbside pickup orders are ready in less than 6 minutes, with 7% of those ready in less than 2 minutes.

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