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Hy-Vee goes live with pair of new ship-to-home websites

Hy-VeeDeals offers groceries in bulk, ShopPetship includes pet care subscription service

Russell Redman

December 23, 2021

2 Min Read
Hy-Vee food pharmacy store-Nebraska_1_0.jpg
Hy-Vee said Hy-VeeDeals.com and ShopPetship.com sell bulk grocery products, home goods and pet supplies for direct shipment to shoppers across the country.Hy-Vee

Expanding its online offerings, Hy-Vee has launched two new ship-to-home services, Hy-VeeDeals.com and ShopPetship.com, that sell bulk grocery products, home goods and pet supplies to shoppers nationwide.

West Des Moines, Iowa-based Hy-Vee announced the new online stores late Wednesday. No membership fees are required for either service, the Midwestern food and drug retailer said, noting that ShopPetship.com also marks the debut of the company’s online subscription service.

HyVeeDeals website.png

Hy-VeeDeals.com now also offers bulk products in addition to aggregating all of the grocer’s weekly ads, digital coupons and special deals.

An existing website, Hy-VeeDeals.com aggregates all of the grocer’s weekly ads, digital coupons and hot deals, but the e-store now also offers bulk products that can be shipped directly to customers.

Through Hy-VeeDeals.com, customers can buy snacks to fill their pantry plus household essentials, cleaning products and housewares. Shoppers also can order household staples in bulk, saving time and money, as well as to take advantage of bulk savings offered via Hy-VeeDeals.com with a QR code displayed on store shelves, Hy-Vee said.

ShopPetShip.com, meanwhile, offers a broad assortment of pet food, treats and supplies. For extra convenience and time savings, customers also can enroll in subscription services to have pet supplies shipped directly to their homes, eliminating manual reordering, Hy-Vee said.

Related:Hy-Vee forms telehealth, online pharmacy subsidiary

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The launch of ShopPetship.com includes the debut of Hy-Vee's first online subscription service.

“Hy-Vee has been a leader in the e-commerce space for many years since the start of our Aisles Online service. With Hy-VeeDeals.com we can share bulk product deals with the entire country,” Hy-Vee Chairman and CEO Randy Edeker said in a statement. “Additionally, PetShip will bring a variety of pet products to shoppers across the country, along with our first subscription service option, which in return will save consumers time and money.” 

Hy-Vee has introduced a range of new online services in recent months, including on-demand alcohol delivery via DoorDash, a grocery e-commerce pilot for participants in the USDA’s Special Supplemental Nutrition Program for Women, Infants and Children (WIC), and a telehealth and online pharmacy subsidiary called RedBox Rx.

Overall, Hy-Vee generates annual sales of over $12 billion and operates more than 285 stores in Iowa, Illinois, Kansas, Minnesota, Missouri, Nebraska, South Dakota and Wisconsin.

About the Author

Russell Redman

Senior Editor
Supermarket News

Russell Redman has served as senior editor at Supermarket News since April 2018, his second tour with the publication. In his current role, he handles daily news coverage for the SN website and contributes news and features for the print magazine, as well as participates in special projects, podcasts and webinars and attends industry events. Russ joined SN from Racher Press Inc.’s Chain Drug Review and Mass Market Retailers magazines, where he served as desk/online editor for more than nine years, covering the food/drug/mass retail sector. 

Russell Redman’s more than 30 years of experience in journalism span a range of editorial manager, editor, reporter/writer and digital roles at a variety of publications and websites covering a breadth of industries, including retailing, pharmacy/health care, IT, digital home, financial technology, financial services, real estate/commercial property, pro audio/video and film. He started his career in 1989 as a local news reporter and editor, covering community news and politics in Long Island, N.Y. His background also includes an earlier stint at Supermarket News as center store editor and then financial editor in the mid-1990s. Russ holds a B.A. in journalism (minor in political science) from Hofstra University, where he also earned a certificate in digital/social media marketing in November 2016.

Russell Redman’s experience:

Supermarket News - Informa
Senior Editor 
April 2018 - present

Chain Drug Review/Mass Market Retailers - Racher Press
Desk/Online Editor 
Sept. 2008 - March 2018

CRN magazine - CMP Media
Managing Editor
May 2000 - June 2007

Bank Systems & Technology - Miller Freeman
Executive Editor/Managing Editor
Dec. 1996 - May 2000

Supermarket News - Fairchild Publications
Financial Editor/Associate Editor
April 1995 - Dec. 1996 

Shopping Centers Today Magazine - ICSC 
Desk Editor/Assistant Editor
Dec. 1992 - April 1995

Testa Communications
Assistant Editor/Contributing Editor (Music & Sound Retailer, Post, Producer, Sound & Communications and DJ Times magazines)
Jan. 1991 - Dec. 1992 

American Banker/Bond Buyer
Copy Editor
Oct. 1990 - Jan. 1991 

This Week newspaper - Chanry Communications
Reporter/Editor
May 1989 - July 1990

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