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Stop & Shop kicks off Express delivery

Chain marks first Northeastern grocer to offer Instacart’s 30-minute convenience service

Russell Redman

October 12, 2021

3 Min Read
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More than 30,000 products are available for delivery in as soon as 30-minutes through the Instacart-powered Stop & Shop Express service.Stop & Shop

In partnership with Instacart, Stop & Shop has launched Stop & Shop Express, an online shopping service providing delivery of groceries, convenience products and household essentials in as soon as 30 minutes.

The Quincy, Mass.-based grocer, part of Ahold Delhaize USA, said Tuesday that Stop & Shop Express is now available through its more than 400 supermarkets in Massachusetts, Connecticut, Rhode Island, New York and New Jersey.

For the service, Stop & Shop joined Instacart’s Convenience Hub, a new product experience on the Instacart Marketplace designed to streamline convenience shopping. The companies noted that Express Delivery is aimed at supplementing customers’ weekly grocery shop by offering as fast as 30-minute turnaround when they just need a few items quickly. More than 30,000 products — such as prepared foods, snacks, beverages, paper goods, cleaners and baby care, among other items — are available through Stop & Shop Express.

Stop & Shop said it’s the first grocery retailer in the Northeast to provide Instacart’s new convenience service.

“With Stop & Shop Express, not only will we continue to be there for our customers with our great selection of grocery items, but we can be there for them in as fast as 30 minutes,” Stop & Shop President Gordon Reid said in a statement. “Our customers’ lives are busier than ever, and this service will help make things easier for them.”

Related:The Giant Company launches Instant Delivery

Available daily as early as 6 a.m. and as late as 12 a.m., Stop & Shop Express carries a $10 order minimum and a $2.99 delivery fee. Those signing up for Instacart Express can get free Priority Delivery in as fast as 30 minutes. In support of Stop & Shop Express, the grocer’s customers are being offered $20 off a $30 order via the savings code “Save20on30VC” starting Oct. 19.

Stop & Shop has partnered with Instacart for same-day online grocery delivery since 2017. Most recently, in July 2020, the chain expanded Instacart service to 321 locations, making same-day, contactless delivery available through over 75% of its stores. STop & Shop also has worked with Instacart to enable allow customers using SNAP benefits to pay with an EBT card when placing online orders for delivery or pickup.

“We’re proud to expand our long-standing partnership with Stop & Shop to provide customers with an unmatched convenience delivery offering,” stated Chris Rogers, vice president of retail at Instacart. “From a last-minute baking or dinner ingredient to toothpaste and paper goods, we’re thrilled to give customers an easier and faster way to access their convenience shopping needs. As part of our deepened partnership, we’re excited to introduce Stop & Shop Express and continue to provide an online grocery experience that is effortless, accessible and affordable for customers.”

Related:Instacart gets under way with 24/7 delivery

Stop & Shop joins fellow Ahold Delhaize USA chain The Giant Company in offering Instacart’s 30-minute delivery convenience service. Carlisle, Pa.-based Giant, which operates nearly 190 stores in the Mid-Atlantic under the Giant, Martin’s and Giant Heirloom Market banners, launched the service — called Giant Instant Delivery (and Martin’s Instant Delivery) — in late September.

San Francisco-based Instacart unveiled the Convenience Hub in mid-September in tandem with The Kroger Co., which introduced a 30-minute delivery service dubbed Kroger Delivery Now. Instacart also rolled out 24/7 delivery at selected retail partners with stores open 24 hours or extended hours.

Read more about:

Ahold Delhaize USA

About the Author

Russell Redman

Senior Editor
Supermarket News

Russell Redman has served as senior editor at Supermarket News since April 2018, his second tour with the publication. In his current role, he handles daily news coverage for the SN website and contributes news and features for the print magazine, as well as participates in special projects, podcasts and webinars and attends industry events. Russ joined SN from Racher Press Inc.’s Chain Drug Review and Mass Market Retailers magazines, where he served as desk/online editor for more than nine years, covering the food/drug/mass retail sector. 

Russell Redman’s more than 30 years of experience in journalism span a range of editorial manager, editor, reporter/writer and digital roles at a variety of publications and websites covering a breadth of industries, including retailing, pharmacy/health care, IT, digital home, financial technology, financial services, real estate/commercial property, pro audio/video and film. He started his career in 1989 as a local news reporter and editor, covering community news and politics in Long Island, N.Y. His background also includes an earlier stint at Supermarket News as center store editor and then financial editor in the mid-1990s. Russ holds a B.A. in journalism (minor in political science) from Hofstra University, where he also earned a certificate in digital/social media marketing in November 2016.

Russell Redman’s experience:

Supermarket News - Informa
Senior Editor 
April 2018 - present

Chain Drug Review/Mass Market Retailers - Racher Press
Desk/Online Editor 
Sept. 2008 - March 2018

CRN magazine - CMP Media
Managing Editor
May 2000 - June 2007

Bank Systems & Technology - Miller Freeman
Executive Editor/Managing Editor
Dec. 1996 - May 2000

Supermarket News - Fairchild Publications
Financial Editor/Associate Editor
April 1995 - Dec. 1996 

Shopping Centers Today Magazine - ICSC 
Desk Editor/Assistant Editor
Dec. 1992 - April 1995

Testa Communications
Assistant Editor/Contributing Editor (Music & Sound Retailer, Post, Producer, Sound & Communications and DJ Times magazines)
Jan. 1991 - Dec. 1992 

American Banker/Bond Buyer
Copy Editor
Oct. 1990 - Jan. 1991 

This Week newspaper - Chanry Communications
Reporter/Editor
May 1989 - July 1990

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