CHICAGO — Peapod customers in select markets can order boxes of produce from a local farm for 12 weeks this summer and fall.
The online grocery retailer, which is owned by Ahold USA, partnered with Harvest Moon Farms of Viroqua, Wisc., for a second year to offer an online Community Supported Agriculture program of organic, heirloom vegetables.
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Each week, customers will receive five to seven items — such as broccoli, beans and beets — plus recipes and information about the farmers. Over 50 types of vegetables will be available over the duration of the program.
Customers can order the CSA boxes online for home delivery or pick-up in Palatine, Deerfield and Lincolnshire, Ill. More pick-up locations will open later in the summer.
As part of the collaboration, Peapod helped Harvest Moon purchase seeds and other suppliers earlier this year so the farm could better plan for the growing season.
“This makes perfect sense for Peapod and our customers,” Tony Stallone, Peapod’s vice president of fresh markets, said in a statement. “It’s convenient for our customers and it is directly aligned with our reputation for delivering the freshest produce in the marketplace. It’s also a perfect extension of our commitment to sustainable agriculture and Peapod’s long-standing relationships with local farmers and local purveyors of all kinds.”
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