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Southern Family Begins Switching to Food World Banner

Southern Family Markets on Wednesday officially rebranded three of its stores under the Food World banner.

Jon Springer, Executive Editor

June 23, 2010

1 Min Read
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JON SPRINGER

BIRMINGHAM, Ala. — Southern Family Markets on Wednesday officially rebranded three of its stores under the Food World banner.

Two of the stores, both located in Florence, Ala., most recently operated under the Southern Family Markets name. The other was a Piggly Wiggly store located in Muscle Shoals, Ala.

The changes are part of an ongoing program to roll out the Food World banner further across the Southern Family chain. SFM, a division of C&S Wholesale Grocers, Keane, N.H., was founded in 2005 when C&S acquired a number of stores, many under the Food World banner, from Ahold. Southern Family acquired the rest of the Food World chain in a bankruptcy auction last year.

The company said the Food World stores would focus on perishable foods including meats and produce, as well as manufacturer specials known as “Power Buys.”

Southern Family operates 64 grocery stores under the Bruno’s Food World, Southern Family and Piggly Wiggly names in Alabama and Florida.

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About the Author

Jon Springer

Executive Editor

Jon Springer is executive editor of Winsight Grocery Business with responsibility for leading its digital news team. Jon has more than 20 years of experience covering consumer business and retail in New York, including more than 14 years at the Retail/Financial desk at Supermarket News. His previous experience includes covering consumer markets for KPMG’s Insiders; the U.S. beverage industry for Beverage Spectrum; and he was a Senior Editor covering commercial real estate and retail for the International Council of Shopping Centers. Jon began his career as a sports reporter and features editor for the Cecil Whig, a daily newspaper in Elkton, Md. Jon is also the author of two books on baseball. He has a Bachelor of Arts degree in English-Journalism from the University of Delaware. He lives in Brooklyn, N.Y. with his family.

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