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Fiscal year sales edge up at Wakefern

New private brands, retail acquisition highlighted at shareholder meeting

Russell Redman

October 25, 2019

4 Min Read
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Wakefern Chairman and CEO Joseph Colalillo speaks at the grocery cooperative's annual shareholder meeting yesterday.Wakefern Food Corp.

Wakefern Food Corp. turned in slightly higher retail sales for its 2019 fiscal year, executives said yesterday at the retailer-owned grocery cooperative’s annual shareholder meeting.

For the 52 weeks ended Sept. 28, sales for the ShopRite, Price Rite Marketplace, The Fresh Grocer and Dearborn Market supermarket banners totaled $16.6 billion, a 0.7% gain from about $16.5 billion in 2018.

"It's a time of great change and challenge in our industry, but we're excited for the journey ahead,” Wakefern Chairman and CEO Joseph Colalillo told about 800 shareholders, store management and staff gathered at event, held in East Brunswick, N.J. “With every new program we roll out, we are committed to providing the best shopping experience for our customers and creating the supermarket of the future.”

In fiscal 2019, Wakefern members opened six new ShopRites, including locations in Cromwell, Conn. (Garafalo Markets LLC); Port Jefferson, N.Y. (Gallagher Family Markets LLC); Wyckoff, N.J. (Inserra Supermarkets Inc.); Shrewsbury, N.J. (Saker ShopRites Inc.); Cortlandt, N.Y. (ShopRite Supermarkets Inc., a replacement store); and Riverhead, N.Y. (K Thompson Foods LLC).

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Manhattan-based specialty grocer Gourmet Garage was acquired by Wakefern member Village Super Markets in June.

Keasbey, N.J.-based Wakefern also added a new retail banner during the fiscal year: Gourmet Garage. The independent food retailer, acquired in late June by Springfield, N.J.-based Wakefern member Village Super Market Inc., operates three small-format specialty markets in Manhattan.

Related:Wakefern expands shelf camera pilot to 50 stores

Giving an update on in-store initiatives, Wakefern Executive Vice President Chris Lane said the ShopRite banner next month plans to introduce two new store brands, Bowl & Basket (food) and Paperbird (household products). The new labels, both of which offer value pricing, will usher in a transformation of ShopRite’s own-brand lineup.

On the value front, ShopRite also recently instituted the “Right Price Promise,” a commitment to everyday low prices on items that customers buy most frequently. The strategy is designed, in part, to help position ShopRite as a one-stop shopping destination.

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Bowl & Basket and Paperbird.

"With these pioneering launches, we are truly elevating the ShopRite experience for each and every customer who walks through our doors," Lane said at the meeting. "We are ready to deliver to the next generation of shoppers the products and store experience that will make ShopRite their market of choice for their family meals, foods on-the-go and grocery needs."

Technology, too, is playing a key role in Wakefern’s efforts to provide an enhanced shopping experience in stores and online, according to President and Chief Operating Officer Joe Sheridan.

Related:Wakefern opens robotics-driven warehouse for online grocery

In late July, Wakefern and automation partner Takeoff Technologies opened a robotics-driven warehouse in Clifton, N.J., to help fill online grocery orders. The micro fulfillment center (MFC) will serve ShopRite stores in North Jersey and New York operated by Wakefern member Inserra.

Online service enhancements include the ability for customers to design custom cakes, order catering and deli items and chat with ShopRite dietitians.

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President and COO Joe Sheridan discussed how Wakefern is using technology to provide a better in-store and online shopping experience.

"We are embracing change because customers are embracing change — the way they shop, the way they work and the way they live," Sheridan noted. "We are pairing high-tech with a human touch to provide the very best shopping experience. Today's customers want great online shopping options, but they also want a personalized experience. Our promise is that we will deliver all of that to our customers."

Also at the meeting, Wakefern shareholders re-elected board members and officers, including Colalillo as chairman and CEO; Larri Wolfson, Dominick Romano and Irv Glass as vice chairmen; Lawrence Inserra Jr. as trreasurer; Jeffrey Brown and Sean McMenamin as assistant treasurers; Richard Saker as secretary; and Ned Gladstein, Nicholas Sumas and Shawn Ravitz as assistant secretaries. In addition, Sheridan was re-elected as president and COO and Lane as executive vice president.

Overall, Wakefern’s 50 members own and operate 352 supermarkets under various banners in New Jersey, New York, Connecticut, Pennsylvania, Maryland, Delaware, Massachusetts, Rhode Island and Virginia.

About the Author

Russell Redman

Senior Editor
Supermarket News

Russell Redman has served as senior editor at Supermarket News since April 2018, his second tour with the publication. In his current role, he handles daily news coverage for the SN website and contributes news and features for the print magazine, as well as participates in special projects, podcasts and webinars and attends industry events. Russ joined SN from Racher Press Inc.’s Chain Drug Review and Mass Market Retailers magazines, where he served as desk/online editor for more than nine years, covering the food/drug/mass retail sector. 

Russell Redman’s more than 30 years of experience in journalism span a range of editorial manager, editor, reporter/writer and digital roles at a variety of publications and websites covering a breadth of industries, including retailing, pharmacy/health care, IT, digital home, financial technology, financial services, real estate/commercial property, pro audio/video and film. He started his career in 1989 as a local news reporter and editor, covering community news and politics in Long Island, N.Y. His background also includes an earlier stint at Supermarket News as center store editor and then financial editor in the mid-1990s. Russ holds a B.A. in journalism (minor in political science) from Hofstra University, where he also earned a certificate in digital/social media marketing in November 2016.

Russell Redman’s experience:

Supermarket News - Informa
Senior Editor 
April 2018 - present

Chain Drug Review/Mass Market Retailers - Racher Press
Desk/Online Editor 
Sept. 2008 - March 2018

CRN magazine - CMP Media
Managing Editor
May 2000 - June 2007

Bank Systems & Technology - Miller Freeman
Executive Editor/Managing Editor
Dec. 1996 - May 2000

Supermarket News - Fairchild Publications
Financial Editor/Associate Editor
April 1995 - Dec. 1996 

Shopping Centers Today Magazine - ICSC 
Desk Editor/Assistant Editor
Dec. 1992 - April 1995

Testa Communications
Assistant Editor/Contributing Editor (Music & Sound Retailer, Post, Producer, Sound & Communications and DJ Times magazines)
Jan. 1991 - Dec. 1992 

American Banker/Bond Buyer
Copy Editor
Oct. 1990 - Jan. 1991 

This Week newspaper - Chanry Communications
Reporter/Editor
May 1989 - July 1990

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