SN Reportvable popcorn's popping. Retailers in different markets across the country reported brisk sales of the packets that people pop into microwave ovens for a quick hot snack."The microwavable popcorn category just keeps growing," said Jimmy Jones, buyer at Ingles Markets, Black Mountain, N.C., one of 10 retailers interviewed about the category. "We don't really advertise the popcorn that frequently.

SN Report

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