Sponsored By

Harris Teeter doubles down on fuel point rewards

Promotion lends hand to shoppers amid elevated gasoline prices

Russell Redman

March 25, 2022

2 Min Read
Harris_Teeter_fuel_station.png
Under the promo, Harris Teeter customers in the e-VIC savings program can earn double points for a discount on fuel purchases at Harris Teeter Fuel Centers and participating BP and Amoco stations.Harris Teeter

As customers grapple with inflated gas prices, Harris Teeter has kicked off a promotion offering double fuel points for members of its e-VIC (Very Important Customer) digital savings program.

Called 2X Fuel Points, the promo enables e-VIC members who download the digital coupon to save 10 cents per gallon on fuel purchases at Harris Teeter Fuel Centers and participating BP and Amoco stations for every 100 fuel points earned, Matthews, N.C.-based Harris Teeter said Friday. The system will automatically double the fuel points when they use their VIC card to shop.

The per-gallon savings tops out at $1 for 1,000 fuel points, though customers aren’t limited in the number of fuel points they can earn each month, the retailer noted.

“As fuel prices continue to remain above $4 per gallon, we are focused on providing excellent value for our shoppers and associates,” Danna Robinson, communication manager at Harris Teeter, said in a statement.

The 2X Fuel Points promo launched March 23 and runs through April 5. To receive the double points, shoppers must be an e-VIC member and download an e-VIC digital coupon, available on the e-VIC Coupons page in the ht app or via e-VIC e-mails. Once the digital coupon is clipped, the offer can be redeemed an unlimited number of times during the promotional time frame.

Related:Harris Teeter to sell Hunter Farms dairy plant

Typically, the Harris Teeter Fuel Points program awards one point for every $1 spent on groceries, 50 points for each $25 spent on eligible retailer gift cards and 50 points for each purchase of non-federally funded prescriptions through Harris Teeter Pharmacy. During the 2X Fuel Points promotion, e-VIC members using the e-VIC digital coupon can earn twice the points. Purchase exclusions include alcohol, gas, gift certificates, lottery, mail-order services, money orders, postage stamps, product deposits (if applicable), promotional tickets, tax, tobacco, Harris Teeter gift cards and all financial variable-load cards like American Express, MasterCard and Visa.

Part of The Kroger Co., Harris Teeter operates approximately 260 supermarkets and 60 fuel centers in North Carolina, South Carolina, Virginia, Georgia, Maryland, Delaware, Florida and the District of Columbia.

Read more about:

The Kroger Co.

About the Author

Russell Redman

Senior Editor
Supermarket News

Russell Redman has served as senior editor at Supermarket News since April 2018, his second tour with the publication. In his current role, he handles daily news coverage for the SN website and contributes news and features for the print magazine, as well as participates in special projects, podcasts and webinars and attends industry events. Russ joined SN from Racher Press Inc.’s Chain Drug Review and Mass Market Retailers magazines, where he served as desk/online editor for more than nine years, covering the food/drug/mass retail sector. 

Russell Redman’s more than 30 years of experience in journalism span a range of editorial manager, editor, reporter/writer and digital roles at a variety of publications and websites covering a breadth of industries, including retailing, pharmacy/health care, IT, digital home, financial technology, financial services, real estate/commercial property, pro audio/video and film. He started his career in 1989 as a local news reporter and editor, covering community news and politics in Long Island, N.Y. His background also includes an earlier stint at Supermarket News as center store editor and then financial editor in the mid-1990s. Russ holds a B.A. in journalism (minor in political science) from Hofstra University, where he also earned a certificate in digital/social media marketing in November 2016.

Russell Redman’s experience:

Supermarket News - Informa
Senior Editor 
April 2018 - present

Chain Drug Review/Mass Market Retailers - Racher Press
Desk/Online Editor 
Sept. 2008 - March 2018

CRN magazine - CMP Media
Managing Editor
May 2000 - June 2007

Bank Systems & Technology - Miller Freeman
Executive Editor/Managing Editor
Dec. 1996 - May 2000

Supermarket News - Fairchild Publications
Financial Editor/Associate Editor
April 1995 - Dec. 1996 

Shopping Centers Today Magazine - ICSC 
Desk Editor/Assistant Editor
Dec. 1992 - April 1995

Testa Communications
Assistant Editor/Contributing Editor (Music & Sound Retailer, Post, Producer, Sound & Communications and DJ Times magazines)
Jan. 1991 - Dec. 1992 

American Banker/Bond Buyer
Copy Editor
Oct. 1990 - Jan. 1991 

This Week newspaper - Chanry Communications
Reporter/Editor
May 1989 - July 1990

Stay up-to-date on the latest food retail news and trends
Subscribe to free eNewsletters from Supermarket News

You May Also Like