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Raley’s debuts Well for Life private label

Raley’s has begun introducing private label products under a new Well for Life brand, starting with bread and organic yogurt.


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“We feature foods that are good and simple. Good because they're healthier food choices that also taste good. And simple because they're free from over 80 ingredients that just aren't necessary or better for you,” the retailer said on its website.

Raley’s replaced its old breads with five varieties from Well for Life: Classic White, 100% Whole Wheat, Nuts & Seeds, Honey Wheatberry and Buttermilk. These products don’t contain any high fructose corn syrup or any artificial preservatives, colors, flavors or sweeteners.

Well for Life organic yogurt comes in six flavors: plain, vanilla, strawberry, blueberry, peach and raspberry. All flavors are available in 6 oz. cups while plain and vanilla also come in 32 oz. tubs. The yogurts are made with 1% milk fat and added vitamin D.

Customers can find Well for Life products at Raley’s, Bel Air and Nob Hill Foods locations.

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