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‘Wegmania’ hits NYC as Brooklyn store opens Sunday

Excited customers are lighting up social media in anticipation of grand opening

Michael Browne, Executive Editor

October 24, 2019

2 Min Read
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More than four years after announcing its first New York City store, Wegmans Food Markets will open its doors at the Brooklyn Navy Yard at 7 a.m. on Sunday, Oct. 27. And New Yorkers couldn’t be more excited.

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The 74,000-square-foot supermarket on Flushing Avenue in the Admirals Row development will offer shoppers an abundant product mix, with nearly 50,000 items in all (more than 2,000 of which are organic). More than 540 newly hired employees will be delivering on Wegmans' renowned customer service at the new location.

“We give our best to the customer every single time. Not just in the morning, not just on a good day,” said Store Manager Kevin Cuff. “We want to be the best in the business when it comes to putting the customer first.”

Restaurant foods prepared by Executive Chef Stephen De Lucia and his culinary staff of 157 include everything from fresh sushi, authentic Italian pizza and delicious burgers, to made-to-order salads and hot soup. The food bars are mix and match, with hot and cold self-serve stations featuring entrees and sides, international cuisine, homestyle and vegetarian options —all available for takeout or in-store dining. The mezzanine-level Market Café seating area has space for nearly 100 and includes a bar serving wine, beer, cocktails, and snacks.

Related:Wegmans set to open 100th store

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Wegmans is helpfully answering customers’ questions about the new store on its Twitter feed and local news coverage is all over the opening.

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The Brooklyn store is the 101st overall for the Rochester, N.Y.-based retailer. The popular grocer has a loyal customer base and its store openings are highly anticipated events in many markets. The recent grand opening of Wegmans’ 100th store, in Raleigh, N.C., broke records with nearly 3,000 people waiting on line for the doors to open at 7 a.m., and more than 30,000 people coming through the store that day. Wegmans noted that the event “ranks as the top store opening attendance in company history.”

Expect New York City to shatter that record.

 

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About the Author

Michael Browne

Executive Editor, Supermarket News

Michael Browne joined Supermarket News in 2018 after serving in managing and executive editor capacities at leading B2B media brands including Convenience Store NewsLicense Global and Travel Agent. He also previously served as content production manager for print and digital in the Business Intelligence division of Informa, parent company of Supermarket News and Nation’s Restaurant News.

As executive editor, Mike oversees the editorial content of supermarketnews.com as well as the monthly print publication. He also directs all content-based brand-related projects including the annual Top 75 Retailers report, Category Guide, Retailer of the Year, research surveys and special reports, as well as podcast and webinar content. Mike has also presented and moderated at industry events.

In addition to the positions mentioned above, Mike has also worked as a writer and/or editor for special projects at American Legal Media (ALM), managing editor for Tobacco International, special projects editor at American Banker • Bond Buyer, and as production editor for Bank Technology News and other related financial magazines and journals published by Faulkner & Gray.

A graduate of Fordham University, Mike is based in New York City, where he was born and raised.

Contact Mike at [email protected] or follow him on Twitter and LinkedIn.

 

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