CHANDLER, Ariz. — Bashas’ here has selected Vermont-based MyWebGrocer to power new digital services for 63 Bashas’ stores and 48 Food City locations.
With these services, customers can opt in at bashas.com and myfoodcity.com to receive weekly e-mails with ad specials, shopping lists and meal ideas.
“We strive to always improve our services to meet our customers’ ever-changing needs,” said Robert Ortiz, vice president of sales and marketing for Bashas’ Family of Stores, in a statement. “This is another example of how we're bringing value to our customers.”
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In addition, Bashas’ and Food City vendors can feature relevant, targeted digital ads to feature their brands. The ads are designed so that with one click customers can add a product to their shopping list.
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