Online food delivery provider DoorDash on Tuesday launched on-demand grocery delivery from more than 400 Southeastern Grocers stores, including the retailer’s Fresco y Más, Harveys and Winn-Dixie banners. Online shoppers at SEG stores throughout Florida, Georgia, Alabama, Mississippi and Louisiana can now have groceries delivered from their local store in as little as 45 minutes.
“We are always looking for opportunities to meet the evolving needs of our customers throughout the communities we serve,” said Adam Kirk, SVP of marketing operations for Jacksonville, Fla.-based Southeastern Grocers. “Our partnership with DoorDash is a progression of our e-commerce capabilities that allows us additional opportunities to provide our customers with the quality and value they expect in our stores with the convenience of online shopping.”
In celebration of the new partnership, today through Dec. 26, DoorDash will offer customers 40% off their order of $40 or more (up to a total value of $40). In addition, from Dec. 27 through Jan. 2, DoorDash customers can get $10 off orders of $35 or more.
“As consumers continue to crave speed and convenience with their grocery delivery, we are committed to making the experience as seamless and enjoyable as possible,” said Shanna Prevé, vice president, business development at DoorDash. “We are thrilled to partner with Southeastern Grocers to offer consumers across the southeastern United States a convenient option to order their favorite grocery products at the tap of a button. Whether grabbing an ingredient for tonight’s dinner or stocking up on weekly groceries, consumers can now get what they want, when they want from their favorite SEG banner store on the DoorDash app.”
Known primarily for restaurant deliveries, San Francisco-based DoorDash has continued to expand rapidly in the food and grocery arena. Earlier this month, DoorDash introduced “ultra-fast” grocery delivery in New York City — in 15 minutes or less — with the launch of a new DashMart location in Manhattan’s Chelsea neighborhood. The company also announced last week the expansion of alcohol delivery from supermarket chains Hy-Vee and Meijer. Also, in October, the delivery specialist entered a reseller agreement with United Natural Foods Inc. to offer delivery service to independent supermarkets, which followed a partnership with Albertsons Cos. to launch DoorDash delivery in nearly 2,000 supermarkets.
DoorDash, too, has widened its field of retail partners, including the November launch of on-demand service — with the average delivery taking less than an hour — at over 9,000 Dollar General stores. And just last week, DoorDash partnered with Sheetz convenience stores to provide on-demand, last-mile delivery of convenience essentials from more than 560 of Sheetz’s 630-plus stores in Pennsylvania, Maryland, North Carolina, Ohio, Virginia and West Virginia.