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Retailers Should Cater to Diabetics: Study

NEW YORK — Grocery stores could do more to help diabetics make proper food choices and prepare meals for their families, according to a new survey conducted by The Hartman Group for Diabetic Living magazine.


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“While we’ve made great strides in helping consumers understand and find alternative food products such as gluten-free, low calorie, and certified organic we have a long way to go to help them find easy solutions in the grocery store to win the battle against diabetes,” said Martha Miller Johnson, editor of Diabetic Living magazine, in a statement.

With nearly two-thirds of consumers wanting more information about foods that can help manage their condition, retailers could make a significant difference by including diabetic recipes on their website, according to Johnson.

Mobile apps that provide sugar content information for fresh food items like produce or prepared foods would also reduce confusion.

Among the findings:

  • 58% of consumers with Type 1 diabetes and 41% with pre-diabetes say a smartphone/tablet app that monitors sugar consumption would be helpful to them.
  • Two-thirds of people with Type 1 diabetes (67%) want more education about food, lifestyle, sugar content, medications, etc., to help them manage their condition.
  • Fifty-nine percent of consumers would find it helpful for retailers to post or make lists available in stores identifying the sugar content/glycemic index of common foods.
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