MINNEAPOLIS — Supervalu here is discontinuing home delivery for online orders in all of its markets, a company spokeswoman told SN yesterday.
"Following a hard look at current online industry trends and careful analysis related to delivering the best value and customer experience, we have decided to cease the delivery portion of our online model for Albertsons.com and Acmemarkets.com," said Haley Meyer, the spokeswoman.
In all markets except Portland, Ore., and Boise, Idaho, customers will still be able to order online and pick up groceries at the stores, she said. In those markets the service will not be available at all.
"Our customers gave us feedback regarding their online shopping experience, and while delivery is perceived as an extra convenience for some, more than 60% of customers told us that in-store pick up would help make their lives more convenient," Meyer said.
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