KEASBEY, N.J. — ShopRite has introduced new premium store-brand diapers that have what it says are national-brand features. ShopRite Premium diapers have extra leakage protection, stretch more to move with baby, and have comfortable and flexible fabric, according to ShopRite.
“Here’s a diaper change that you can get excited about,” ShopRite, part of the Wakefern Food Corp., writes in promotional materials. “Our diapers have been redesigned to have all the premium features.”
To promote the new diapers, ShopRite is offering a $4 coupon off a 60- to 96-count “big pack.” The coupon can be downloaded directly to store loyalty cards via www.shoprite.com/cellfire.
The digital coupons are part of a new partnership with coupons.com. After registering their ShopRite Price Plus Club card information at www.shoprite.com/coupons, shoppers can select the coupons they want and when their ShopRite Price Plus Club card is entered or swiped at checkout, coupons are automatically deducted from the total.
The new “Save to Card” coupon gallery complements ShopRite’s current collection of online printable coupons.