QUINCY, Mass. — Participating Stop & Shop stores throughout the New York City area will host “Scoop Day” on Saturday, May 3, from 1 to 5 p.m. During the one-day event, shoppers can donate $1 for a scoop of Edy’s Slow Churned ice cream or $3 for a scoop of Slow Churned Light Ice Cream and a compilation CD of eight former American Idol performers. Edy’s will donate all proceeds from the New York City-area stores to the Memorial Sloan Kettering Cancer Center. Oakland, Calif.-based Edy’s Grand Ice Cream hopes to raise over $100,000 during the event. “With Edy’s support, we are making a difference in the lives of thousands of children,” said Ron Onorato, senior vice president of Stop & Shop. “Memorial Sloan Kettering Cancer Center relies on the generosity of local communities and citizens to help provide lifesaving support to children and their families struggling with the difficulties of childhood cancer. We are proud to take part in this event.” Additionally, Stop & Shop stores kicked off the Triple Winner game April 11. Through July 10, those who donate $1 get a Triple Winner game ticket. Every ticket could be a winner, with prizes valued from $2 to $10,000 in cash. During the promotion period, Edy’s will make a donation to Memorial Sloan Kettering Cancer Center from sales of its Slow Churned Take The Cake Light Ice Cream at all Stop & Shop stores.
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