Target Scans Mobile Coupons

Target is employing image scanners at the checkouts in its 1,800 stores and adopting a mobile coupon system that creates a single bar code for multiple mobile coupon redemptions.

MINNEAPOLIS — For food retailers, coupons on mobile phones present two problems: The cashier needs an image scanner to scan the 2-D coupon bar code — most grocers use laser scanners not suited for this purpose — and multiple coupons take too long to scan individually.

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