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Consumers feeling less confident about the economy

Numerator report shows shoppers looking to save money with coupons, cooking, and sales

Consumer confidence on jobs, non-essential spending, and the ability to make ends meet dipped last month, according to a Numerator’s April Consumer Confidence report.

The April score came in at 56.9, down less than half a point (0.4), compared to a month prior.

Two out of five consumers said it is very or somewhat easy to find a job, and 27% said it's somewhat or very difficult. 

Meanwhile, the percentage of consumers who said their financial situation is good dropped one percentage point to 48% for the month, and 17% said their finances are poor or very poor (up 2% month over month).

Forty-one percent said they are comfortable with discretionary spending, while roughly a third said they’re putting their spare cash into savings (36.3%) and paying debts (32.9%).

Consumers are looking to save money with coupons and discount codes (43.7%), cooking their own meals at home (42.9%), and looking for products on sale (42.7%).

The April Financial Outlook Score was down about half a point (0.4) to 50.5, which suggests they feel neutral about their finances. 

They have a cautious outlook into the future, according to the report, with 24% reporting they believe their finances will be better in a year, 52% believing they will be the same, and 23% worried they will worsen.

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