PEACE RIVER, Alberta — Freson Markets here has debuted a new store prototype and design that emphasizes “old world service” and its family origins.
The design, executed by New York-based strategic branding and design agency CBX, was unveiled at Freson’s relocated store in Manning, Alberta, which replaced a former Freson store across the street, CBX said. The new store organizes specialty perimeter departments around a well merchandised, amply lit and easy-to-navigate grocery core, CBX said.
Freson operates 15 stores in Alberta and is the province’s largest IGA operator.
Read More of Today's Headlines
