ARLINGTON, Va. — NürnbergMesse North America (NMNA) and Food Marketing Institute on Wednesday said they would co-locate the InterBev Beverage 2014 trade show with FMI Connect: The Global Food Retail Experience in June in Chicago.
“InterBev is the premier beverage trade show in North America, and given the strength of the beverage category in recent years, their presence will provide food retailers with multiple opportunities to explore new product innovations,” said FMI president and CEO Leslie G. Sarasin, in a statement. “Interacting with InterBev’s impressive roster of exhibitors will spark new levels of creativity that can help to transform the beverage channel.”
NMNA is a U.S. subsidiary of Germany-based NürnbergMesse GmbH, which is one of the world’s largest trade show companies. Past InterBev Expo conferences had been held as stand-alone events in Las Vegas.
“InterBev is proud to co-locate with FMI in 2014 to bring together the beverage industry and its valued retail customers,” said Dirk Ebener, CEO and managing director NMNA. “This co-location will best serve exhibitors and attendees by combining two great shows under one roof.”
FMI Connect is the new, redesigned FMI show, scheduled for June 10-13 at McCormick Place in Chicago.
|Suggested Categories||More from Supermarketnews|