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SpartanNash names EVP, merchandising and marketing

SpartanNash has promoted Larry Pierce to EVP, merchandising and marketing, effective immediately.

Pierce most recently served the company as interim EVP, merchandising and marketing, since August 2013, and as VP, center store merchandising, since 2008. He has 35 years of food and beverage industry experience.

Pierce joined SpartanNash in 2008 from Coca-Cola Enterprises where he served in positions including VP of sales for supermarket, mass and convenience channels working with customers such as Giant Eagle, Hy-Vee, Kroger, Marsh and Spartan Stores.


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“Larry’s experience matches the breadth of our $7.8 billion dollar operations,” said Dennis Eidson, president and CEO of SpartanNash, in a statement. “He has successfully held critical roles in both retail and wholesale distribution, which allow him to fully understand the needs of our independent retailers as well as our end consumers.”

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