Load-to-card coupons are available on the Food Lion website for the first time.
The “MVP Coupon Hub” provides several hundred coupons that can be sorted by category, face value and the expiration date of the coupon.
While the Salisbury, N.C., chain previously offered load-to-card coupons, just several dozen were available, and only via a link on Food Lion’s “Shopper Companion” email, according to Erin Munley DeWaters, a chain spokeswomanu.
The Coupon Hub also lets users print coupons at home, if they prefer.
Customers can pair the new online coupons with other savings, including the chain’s “MVP Flyer Specials” and personalized offers printed from its in-store “MVP Savings Centers” kiosks.
The launch of the MVP Coupon Hub is one of many digital additions and improvements underway at Food Lion. Additional online improvements will be announced later in the year.
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