For its 25th anniversary, Food For All is returning to its roots.
The nonprofit group, which began as a way for food retailers to raise money to combat hunger around the globe, now generates most of its funds for local charities in the U.S. But Food For All hopes to generate more revenues that can be used to fund its overseas operations.
“We are gaining additional income that can fund more and more of our international programs, and that funding has been more and more difficult to come by over the years,” said Denis Zegar, president and chief executive officer, Food For All. “We were founded on the principle of international hunger, so we have to find ways in which we can continue with that.”
A current focus expands Food For All as a provider of turnkey fund-raising solutions for charities beyond hunger relief.
Steve Smith, vice chairman of Food For All, and chairman and CEO of K-VA-T, Abingdon, Va., told SN that he is encouraging Zegar to expand the services of the organization by creating ties to other charities if he can.
“He obviously has a good feel for what will work in the communities,” Smith said. “It's good for Food For All if he can get some economies of scale — if he can get hundreds or thousands of stores to participate.”