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Fresh & Easy Introduces Gluten-Free Tag

Fresh & Easy Neighborhood Market is using a red, gluten-free icon to help identify gluten-free products throughout its stores.

EL SEGUNDO, Calif. — Fresh & Easy Neighborhood Market is using a red, gluten-free icon to help identify gluten-free products throughout its stores.

Fresh & Easy Rice Spiral Rotini and Brown Rice Spaghetti will bear the tag while Fresh & Easy Tomato Basil Veggie Crisps will not, since the item is naturally gluten-free.

“We’ve received a lot of questions about which of our products are gluten-free, so we created a simple way to identify them,” stated Fresh & Easy in an email to Friends of Fresh & Easy subscribers.

Each icon bears the words Gluten-Free and instructs shoppers to “ask the Kitchen Table for a complete list of gluten-free products.” The list includes all foods that are free of gluten.

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